Two key players in the yachting industry are joining forces to create a new player in the boat rental sector. A leading French shipyard, specializing in the construction of monohulls, multihulls and powerboats, joins forces with an experienced finance and location solutions manager to create BLUE Charter, a global boat leasing company. B-to-B boat rental.
BLUE CHARTER's objective is to offer a complete and tailor-made leasing and service solution to professional shipyard customers. This solution combines the shipyard's expertise in boat building and the manager's know-how in financing and location.
This creation comes at a good time in a boat tracking market that is growing rapidly, in line with a long-term structural trend. The demand for innovative financing solutions is strong, particularly in a context of credit restriction and the explosion of B to B "pay-as-you-go". BLUE CHARTER is ideally positioned to meet this growing demand and take a leading position in the market.
The business plan and the ambitions of the partners necessarily require additional capital contributions from one or more new investors. This is the purpose of this capital increase of 2.05 million, for a minority share of 36% in the capital of BLUE CHARTER.
